Robert H. Frank is the Henrietta Johnson Louis Professor of Management and Professor of Economics at Cornell’s Johnson School of Management. His “Economic Scene” column appears monthly in The New York Times. His books, which include Choosing the Right Pond, Passions Within Reason, Microeconomics and Behavior, Principles of Economics (with Ben Bernanke), Luxury Fever, and What Price the Moral High Ground?, have been translated into ten languages. The Winner-Take-All Society, co-authored with Philip Cook, received a Critic’s Choice Award, was named a Notable Book of the Year by The New York Times, and was included in Business Week’s list of the ten best books of 1995. Falling Behind will be published in 2007. He is a co-recipient of the 2004 Leontief Prize for Advancing the Frontiers of Economic Thought. He was awarded the Johnson School’s Stephen Russell Distinguished teaching award in 2004 and its Apple Distinguished Teaching Award in 2005.